.....it has become academically respectable and intellectually interesting to admit that communication is a practical discipline - Professor Robert Craig University of Colorado.

PIELLE was established on the premise that it is possible to combine.

  • the disciplines and methodologies of management consultancy.
  • with the intellectual rigour of academic theory and.
  • the commercial and social creativity of public relations.

to promote and protect the reputational capital of public and private sector organisations, institutions, individuals, countries and communities.